Newsletter
The Shift
Growth marketing insights that actually move the needle. AI strategy, SEO shifts, paid media tactics, analytics deep-dives, and the thinking behind real client results.
No fluff, no filler. Just the playbooks, frameworks, and data points we use every day to grow businesses in Jersey and beyond. Delivered fortnightly.
What to expect
AI in practice
How we use AI agents, automation, and LLMs in real marketing workflows.
SEO and GEO shifts
What is changing in organic search and how to stay visible across Google and AI answer engines.
Performance playbooks
Paid media tactics, creative testing frameworks, and budget allocation strategies that work.
Data and analytics
GA4 tips, attribution models, dashboards, and the metrics that actually matter.